The main reasons why is Outdoor Advertising by (Hoardings, Signages,On Buses,Trains,Sign Boards,Flex Banners) more effective way of grabbing customer focus -
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Outdoor Hoardings reach compared to other media: Outdoor can reach the explicit targets. It is more specific than other media options and can target demographics - age, income, SEC and even interests.
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| Indian OOH Agencyis incessantly present unlike other media: Various Other Medias being TV, radio, print and internet face a serious problem of advertising avoidance. The greater efficiency/programming / reading / listening / surfing choice has increased the probability of avoidance. Unlike this, outdoor is very difficult to consciously avoid. The target audience does not have to ’subscribe’ to the medium in order to be reached by it. Its just there, present 24 x7! |
| 3. | Permanent, optimized and high-impact presence: Outdoor can offer brands a public face and enable them to become part of the consumer’s daily life. |
| 4. | Outdoor Advertising viral effect : The physical, visual nature of an outdoor holding enables permanent visual presence between bursts of other media. This makes Outdoor an ideal medium to use in conjunction with other media for maximum effect.Outdoor Business Branding on Moving Media – Metro / Local Trains, Citi Buses, School Buses,Airport Taxis and Rikshaw advertising in India Visit : http://www.myhoardings.com/ Contact : info@myhoardings.com |
OOH Boards and Hoardings provide easier opportunities of displaying more than 1 creative in the same campaign and at the same site. Traditionally, the process of changing the display is a process which requires much resource.
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